SERVICE ADVISOR TRAINING SUCCESS  
One Idea at a Time — DVD Program

One Service Advisor sees 5-6 times more customers every day than a sales consultant. You probably have regular sales meetings for your new and used vehicle sales force, so doesn’t it make sense to do the same for your service sales force?

This program provides:

	Weekly training sessions delivered in effective 15 minute segments
	Audio support and handouts for review and reinforcement
	Role playing on real world and difficult customer situations
	The best veteran and new-hire training available
	"Power phrases" and scripts that give the service advisor the power to communicate effectively with the Service customer

Developed by Coker Automotive Consultants with over 40 years of In-Dealership experience. This exact training has been enjoyed by over 1,000 Service Advisors via In-Dealership and Seminar training and is now available to Dealerships at a fraction of the cost through a unique monthly DVD delivery system!

The monthly investment in your front line Service Salespeople will be recovered many times over day after day! No contract or long term commitment. Your monthly investment is only $188 per month + Shipping & Handling.
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Sample Topics:

Comebacks Are a Killer
Comebacks negatively impact CSI, customer retention and profitability.  We will identify the main causes of comebacks and the strategies to reduce them dramatically.
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Customer Pro-active Communications
Instead of being “reactive” to customer phone calls, by being pro-active you can better manage your time, lower phone stress, and present a more professional image to your customers.
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Improving Your Closing Ratio
How many quotes do you give out either on the drive or on the phone? How many do you close? We will give you the skill necessary to close more of those quotes and make you a Service “Sales” Professional.
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Pro-active Appointments
A pro-active appointment system is one of the most important things you can do to retain customers throughout the service cycle and insure long-term service profitability.
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The Upset Customer (and it’s “their” fault)
How to deal with the customer who is unhappy but it is clearly their fault. By utilizing these techniques, you can successfully deal with this situation and retain the customer’s future service business.
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Overcoming Objections: “I’ll Do It Next Time”
Upon hearing this objection, too many service advisors will rollover and make no attempt to get the business.  We will teach them how to successfully overcome this frequent objection and get the business today!
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Time Management – What Do You Do When You Can’t Do it All?
We will show you how to effectively manage your time and utilize dealership resources to pro-actively maximize your efficiency.
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The Follow-up Sales Call
This may be the most profitable 30 minutes a Service Advisor spends every day and the great majority of Advisors are performing no follow-up at all!
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How To Sell Tires And Batteries
We’ll give your advisors the techniques to send your tire and battery sales through the roof!
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QC Pays
These techniques will improve CSI and customer retention while also reducing comebacks and “heat”.
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Closing Techniques
Successful and simple techniques that will have your Service Advisors closing more deals every day!
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Handling the Phone Shopper
Most service departments do a pitiful job of handling phone shoppers. We’ll train the advisors how to build value and get those customers off the phone and into the dealership.
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Overcoming Objections – “I Don’t Have the Money”
Here is another frequent objection that stops most Service Advisors dead in their tracks.  We’ll show them how to overcome this objection tactfully and earn the business today!
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100 powerful Service Advisor “Sales” Training segments provided.